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Speculative Brand Study 2026

Brand Film & Editing

Brand Visual Study (PUMA)

“Capturing youth-centric spontaneity and instinctive movement through everyday lively moments”

Project Overview

The film captures PUMA’s youth-centric and spontaneous personality by showcasing the natural energy of young people. It focuses on instinctive movement rather than performance or competition. Through everyday moments that turn lively, PUMA is shown as a brand that resonates with youthful energy and spontaneity.

Tools Used

Blackmagic DaVinci Resolve

Credits & Authorship

Collaborative Project (Soorya Kiran, Poorani, Bhavyasri Thirumurugan, Hiran Ramesh, Suraj TV)

Published Date

2026-04-12

Project Presentation Gallery

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Brand Visual Study (PUMA) — Board 1
Interactive / Video Media Module